By Meghna Sharma Vivo is a Chinese multinational technology and consumer electronics company, headquartered in Dongguan, Guangdong, China. It is a subsidiary of BBK Electronics, a Chinese multinational consumer electronics conglomerate, alongside other brands like Oppo, OnePlus and Realme. Smartphones are the core products of Vivo. However, the company also offers smartphones accessories like audio devices, wearables like smartwatches, software and online services. Vivo was initially limited to China but subsequently expanded globally.
| Details | Info |
| Founded | 2009 |
| Founder | Shen Wei, Duan Yongping |
| Headquarters | Dongguan, Guangdong, China |
| CEO | Shen Wei |
| Sector | Consumer electronics |
Company Profile
Vivo was founded on 22nd May 2009 by Shen Wei and Duan Yongping. It was initially launched to cater to the Chinese market. However, in the year 2017, Vivo entered multiple markets worldwide, including Hong-Kong, Taiwan, Macau, Laos, Cambodia, Brunei, Russia, Vietnam, Nepal, Bangladesh and Pakistan. In October 2020, Vivo entered the European market.
Vivo is among the top 5 smartphone brands in the world with a market share of around 10%. The brand is known for offering top-specification smartphones at affordable prices. Most prominent smartphone models of the brand are the X Series and Y Series, such as X60, Y20 and Y70. Vivo’s product portfolio also include smartphone accessories like Vivo TWS Neo Earbuds and smart wearables like Vivo Watch.
Vivo was the title sponsor of the Indian Premier League from 2015 to 2020. It was also the official smartphone partner for 2018 and 2022 Fifa World Cup. The company continues to be a title sponsor of pro-kabbadi league in India.
Origin Country
Vivo originated in China and is a Chinese company. However, its operations are not limited to China, with a user base of over 400 million in over 60 countries and regions worldwide. Vivo also operates 10 research and development centres in China, Japan and United States.
Market Cap
Vivo does not have a publicly listed market capitalisation because it is privately owned by BBK Electronics. Thus, its value is embedded in the net worth of BBK Electronics. However, since BBK Electronics is also not a publicly traded company, it does not have a market capitalisation.